Description
Company Overview
Nocturne Luxury Villas is a collection of the world’s most exceptional villa rental brands, unified by a single purpose: to redefine what it means to travel well. We are not a marketplace or listing platform—we are a hospitality company through and through, built on a people-driven ethos. At the heart of every extraordinary travel experience we create are extraordinary accommodations, delivered with world-class service.
Position Summary
Reporting to the VP of Performance Marketing, the Email Marketing Manager owns the day-to-day execution and optimization of one of Nocturne Luxury Villas’ most impactful revenue channels. This role delivers high-quality email campaigns and automated programs that support guest acquisition, retention, and lifetime value growth.
The Email Marketing Manager partners closely with the CRM & Lifecycle Marketing Manager to translate lifecycle strategy into precisely executed email programs and works with Brand Marketing Managers to ensure all communications reflect each brand’s positioning, voice, and guest experience standards. Success in this role requires strong executional rigor, attention to detail, and the ability to operate efficiently in a fast-paced, high-expectation environment.
Key Responsibilities
- Owns execution of all email campaigns and automations, including calendar management, asset coordination, approvals, and cross-functional delivery
- Partners with Brand Marketing Managers to align messaging, cadence, timing, and brand standards across campaigns
- Coordinates all campaign assets (copy, design, imagery), ensuring seamless intake, review, and approval across stakeholders
- Builds, codes, and QA scalable, responsive emails using HTML/CSS, ensuring quality, compliance, and cross-client performance
- Owns email channel performance reporting across real-time, ad hoc, weekly, monthly, and quarterly cadences
- Serves as a power user of ActiveCampaign to execute campaigns, automations, and personalization using tags, custom fields, behavioral triggers, and dynamic content
- Identifies opportunities to improve efficiency and scale through automation, reusable frameworks, and process improvements
- Executes and analyzes A/B tests across subject lines, creative, layout, send timing, and personalization variables to growth and KPIs goals
- Provides clear campaign status updates and manage priorities to ensure consistent execution
- Ensures all email programs comply with CAN-SPAM, GDPR, and CCPA requirements
- Maintains strong deliverability, list hygiene, and operational best practices
- Supports peak-period execution, including occasional nights, weekends, or holidays as needed
- Performs other duties as assigned by supervisor
Required Qualifications
- Bachelor's degree or equivalent experience preferred
- 3+ years of experience in email, CRM, or lifecycle marketing
- Hands-on experience coding emails using HTML/CSS
- Experience working within a major ESP (ActiveCampaign preferred; Braze, HubSpot, or similar acceptable)
- Strong attention to detail, organization, and executional excellence
- Ability to manage multiple campaigns and brands simultaneously in a fast-paced environment
Compensation & Benefits
Annual Salary: $75,000 - $80,000
Bonus
- Eligible to earn an annual target bonus of 10% of annual salary. The bonus will be pro-rated for the portion of the year worked.
Benefits
- Paid time off such as PTO, sick days, and vacation days
- Health, Dental, and Vision insurance
- Life insurance
- Retirement benefits or accounts
- Healthcare spending or reimbursement accounts, such as HSAs, FSAs, and HRAs
- Long term and Short term disability insurance