Description
COMPANY OVERVIEW:
Blue Cedar Partners (BCP), owner of The 100 Collection™, is a premier provider within the vacation rental hospitality industry, offering support and services to vacation rental managers. The 100 Collection™ brand represents the gold standard within the vacation rental industry, representing over 50 unique brands and 8,000 homes all over North America.
We are building a unique culture around talented people who love what they do and appreciate the story of David & Goliath. As our team members grow and succeed, so does our company and, most importantly, the brands we support. This group of explorers is on a mission of service innovation and brand building that makes our guests and partners rave. We are calling on passionate and talented people to join us on our journey of discovery. So, we ask, are you ready to explore the possibilities with us?
POSITION SUMMARY:
Are you an SEO specialist with a passion for driving organic growth and a knack for turning insights into action? We're looking for a talented SEO Specialist who excels at running reports and is adept at implementing strategic recommendations. You will play a crucial role in optimizing our online presence, improving search engine rankings, and maximizing organic traffic.
RESPONSIBILITIES:
- On-Page SEO Optimization: Implement on-page SEO best practices, including content optimization, meta tags, headings, and internal linking, across platforms like NextJS and WordPress.
- Technical SEO: Perform technical SEO audits and work on website optimization to ensure search engine crawlability and indexability.
- SEO Strategy Development: Collaborate with the marketing team to develop and execute effective SEO strategies that align with business goals.
- Keyword Research: Conduct in-depth keyword research to identify high-value content optimization and expansion opportunities.
- Inlink Building: Develop strategies for growing inlinks to increase site visibility.
- Google Tag Manager: Manage and implement tracking tags for web analytics and marketing purposes using Google Tag Manager.
- Google Analytics: Analyze website performance data in Google Analytics to identify trends, opportunities, and areas for improvement.
- HubSpot Integration: Utilize HubSpot for SEO automation, lead tracking, and customer relationship management to enhance the user experience.
- Looker Studio: Leverage Looker Studio for data visualization and reporting to monitor SEO performance and present actionable insights to the team.
- Reporting and Analysis: Generate regular reports on key SEO metrics and use data-driven insights to make strategic recommendations and adjustments.
- Content Strategy: Collaborate with content creators to ensure SEO best practices are integrated into the content creation process.
QUALIFICATIONS:
- Proven experience as an SEO Specialist with a track record of improving organic search rankings and traffic.
- Proficiency in NextJS, WordPress, Google Tag Manager, Looker Studio, Google Analytics, and HubSpot.
- Up-to-date knowledge of SEO trends, algorithms, and best practices.
- Familiarity with HTML, CSS, and JavaScript for technical SEO purposes.
COMPENSATION & BENEFITS:
Annual Salary: $75,000
Bonus Details: Employee stock ownership plan and annual bonuses based on performance
Benefits & Perks:
- Paid time off, such as PTO, sick days, and vacation days
- Health insurance
- Dental insurance
- Retirement benefits or accounts
- Employee recognition programs
- Telecommuting options. This is a fully remote position in the US.