Margarita Beach Cottage Resort
Published
December 11, 2023
Location
Panama City Beach, Florida
Category
Job Type
Salary
Annual Salary: Up to $65,000 based on experience and achievement
Insurance
Yes

Description

COMPANY OVERVIEW:

What began as a single restaurant and retail shop in stunning Key West has now become a global brand beloved and easily recognized for the carefree spirit of our founder, Jimmy Buffett.

Guests worldwide count on us for our exceptional service, tropical vibes, and undeniable good times whenever they stay at one of our many Margaritaville properties. Now, they’ll have another exciting option - a tropical paradise in Panama City Beach.

Sprawling more than 13 acres on nearly 600 feet of gorgeous beachfront in Panama City Beach, the new Margaritaville Beach Cottage Resort is currently under construction and getting ready for the 2023 season. We are building 120 custom vacation homes with multiple food and beverage venues, a clubhouse with upscale amenities, an outdoor resort pool, and direct beach access to transport guests and owners into the Margaritaville state of mind.

If you think visiting Margaritaville is fun, wait until you work here.

POSITION SUMMARY:

Dear Creative, this is the role you’ve been looking for!

Have you got a talent for creativity and strategy combined with a love for the Margaritaville mission to create fun and escapism? If so, our role as Marketing Manager in Panama City Beach was designed just for you.

As our Marketing Manager, you’ll be the captain of our marketing campaigns. Your primary areas of responsibility will be:

  • Creating and/or overseeing the creation of content for online and offline channels.
  • Managing our social media accounts, engaging and growing our online community.
  • Coordinating advertising efforts.
  • Analyzing trends and working with the rest of the team to create unforgettable guest experiences.

This is your dream job if you love hospitality, have experience in marketing and want to spread your wings in an environment where your creativity and vision will be rewarded. Apply today to start your journey toward a fantastic career at Margaritaville.

We’ll be seeing you in Paradise!

RESPONSIBILITIES:

  • Spearhead marketing initiatives that shine a spotlight on our slice of paradise that has guests dreaming and booking stays all year long.
  • Manage and create content for our website, social media, and email list that will have people dreaming of Margaritaville all year long. This includes engaging with and growing our online community.
  • Analyze data and work closely with the team to ensure maximum ROI from our marketing efforts.
  • Blend online & offline ads while keeping an eye on the trends and competitors in our market.
  • Team up with the brand and booking crews to ensure the tide brings in plenty of reservations.
  • Work closely with OTAs, particularly VRBO and Airbnb, to maximize revenue and minimize expenses.
  • Help roll out events that scream "Margaritaville" while ensuring our branding is consistent.
  • Manage the marketing budget, stay updated with the latest marketing tools, and ensure every department dances to the same beat.

Let's bring the Margaritaville spirit to every marketing move we make!

QUALIFICATIONS:

  • 3+ years minimum of marketing experience in a similar,  progressive role.
  • Experience working with brands in the hospitality/vacation industry.
  • Experience managing social media accounts and campaigns.
  • Strong verbal and written communication skills.
  • The ability to create content/experiences with design software is preferred.
  • Experience creating and editing videos, as well as strategizing and implementing daily marketing tasks.
  • A degree in marketing or graphic design is preferred.

COMPENSATION & BENEFITS:

Annual Salary: Up to $65,000 based on experience and achievement

Bonus: Bonus opportunity based on company and individual performance.

Benefits: 

  • Paid time off, such as PTO, sick days, and vacation days
  • Health insurance